But, is it Real?

There are a lot of layers of social signaling out there.  So much so, and it’s rewarded so heavily in online dopamine hits, that it’s easy to focus entirely on achieving better signals of status at the expense of achieving real value behind it all.

When it comes to products, companies, or cryptocurrencies, just use the damn stuff or don’t.

When it comes to your personal goals, just make progress and add value to yourself or don’t.

When it comes to business, just make customers happy or don’t.

Those are really the only choices that matter.  Back it.  Make it real.  Forget about all the framing and posturing and stressing over attention or the need to stake and proclaim a position on every idea and event you hear about.  Screw all of that.

Build the stuff you care about.  Create value.  That’s it.

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Isaac Morehouse

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Isaac Morehouse is the founder and CEO of Praxis, an awesome startup apprenticeship program. He is dedicated to the relentless pursuit of freedom. He’s written some books, done some podcasting, and is always experimenting with self-directed living and learning. When he’s not with his wife and kids or building his company, he can be found smoking cigars, playing guitars, singing, reading, writing, getting angry watching sports teams from his home state of Michigan, or enjoying the beach.

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